Cleveland Landscape Marketing

Landscaping is both an art and a science. You need in-depth knowledge of soils, trees, grasses, and flowers, and you must master specialized tools to get jobs done at a high level. Effective digital marketing requires a similar blending of highly technical knowledge with an eye for design. It is on this common ground that Busy Bee Media is proud to build partnerships with Cleveland service providers in the landscaping business.

Our digital marketing services will increase brand visibility, improve your search engine results page (SERP) rankings, and grow your customer base so that you see consistent profits. We intimately understand the unique challenges landscapers face, such as the highly seasonal nature of the work and the unpredictability of outdoor job sites, and we tailor a custom marketing solution to fit your exact situation.

Opportunities to reach new customers for landscaping services are abundant in Cleveland — if you know how to effectively target the right audience. The Midwestern climate creates specific growing and soil conditions, and any good landscaper must have a deep knowledge of local flora as well as an artistic appreciation for beautiful outdoor spaces. 

With new homes and residences always under construction in Cleveland and the surrounding suburbs, high-quality landscaping services will remain a top need in the area long into the future. As national trends pivot away from tightly trimmed grasses to more natural-looking spaces and landscapes abundant with ecologically friendly native plants, it is likely that there will be many large, new projects for Cleveland landscapers to take on. Partnering with Busy Bee Media for effective digital marketing strategies can help you seize your share of that business.

Busy Bee Media: Expert SEO for Cleveland Landscape Marketing

Search engine optimization (SEO) is a core part of any effective digital marketing plan. SEO is a set of tools and processes that Busy Bee Media’s experts will use to get your website listed on the first page of search results. A comprehensive SEO strategy will use layers of sophisticated marketing, analytics, and website optimization techniques. Navigating this complex world on your own is a daunting prospect. A partnership with the marketing and design wizards at Busy Bee Media allows you to handle these needs without any hands-on effort, which frees up your hands to create amazing outdoor spaces for your clients.

SEO is only one aspect of building a highly effective online presence for a landscaping company. Other elements of your Cleveland landscape marketing package from Busy Bee Media might include:

• Social media management. Social media offers a powerful opportunity to build your brand. You can post pictures of your best work, interact with potential customers, and build trust as a local industry expert.

• Pay-per-click (PPC) advertising campaigns. Effective use of social media and SEO will go a long way to helping improve those search result rankings, but these strategies do take time to manifest as tangible results. In the meantime, you can consider purchasing paid placements at the top of Google results (or on other advertising platforms). A multi-pronged strategy leveraging both SEO enhancements and PPC advertising can be an extremely cost-effective way to improve your brand visibility and grow your customer base on both a short-term and sustainable long-term basis.

• Accessibility. We all like to feel capable of handling things on our own, but when business owners who are not web experts attempt to build their own websites, they often fail to test the results adequately. You need to ensure total cross-compatibility for your website, so that it looks and functions great no matter what device or software potential customers use to visit it. Busy Bee Media can help with this and also tighten up the other behind-the-scenes components on the server side to ensure fast load times and easy navigation for all users.

Grow Your Cleveland Landscaping Business With Busy Bee Media

No matter the size of your operation or your niche within the landscaping industry, Cleveland landscape marketing services from Busy Bee Media offer a cost-effective way to meet your business goals. Whether you need fresh SEO content, help with an advertising campaign, or a whole new website built from the ground up, we will build your online presence with the same care and attention to detail you would use yourself when installing a breathtaking landscape for a client. Contact us today to learn what we can do for you.